Why Should I Be Using Social Marketing?
Because that’s where people are spending their time. Recent research suggests that ‘nearly half of Americans use social media.’ According to a new survey from Arbitron and Edison Research, 8% of teens and 77% of people from 18 to 24 have profile pages; 65% of people from 25 to 34 and 51% of those 35 to 44 also have profile pages. Also, 30% of Americans who have a profile on at least one social networking site visit them ‘several times a day,’ which is a significant increase from 18% a year ago. There are currently around 400 million users … Why Should I Be Using Social Marketing?