Google UE Playbook Shares Some Useful Tips To Improve Your E-commerce Sales

An e-book published by Google shares some insights based on scientific A/B testing on improving E-commerce sales. The playbook is freely available online. UX Tips For Retail E-commerce Stores Online E-commerce stores for retail businesses address six areas for improvement – Homepage /Landing Pages Website Menu & Navigation Search Bar Category/Product listing (Navigation) Conversion tracking … Read moreGoogle UE Playbook Shares Some Useful Tips To Improve Your E-commerce Sales

4 Reasons Why Startups Businesses Failed Online In India

4 most common reasons why startups companies couldn’t succeed online – Targeting multiple online marketing platforms together Spending time in unimportant tasks Choosing wrong online marketing channels for their target demographic. Lack of capital to advertise themselves through paid marketing campaigns. What ought to be done to conquer the above issues to develop your business … Read more4 Reasons Why Startups Businesses Failed Online In India

Update your website regularly to avoid wordpress vulnerabilities

Recently it’s been discovered by WordPress developers that there are seven issues that allow hackers to obtain access to a WordPress website. Authenticated File Delete Authenticated Post Type Bypass PHP Object Injection via Meta Data Authenticated Cross-Site Scripting (XSS) Cross-Site Scripting (XSS) that could affect plugins User Activation Screen Search Engine Indexing Exposes emails and default … Read moreUpdate your website regularly to avoid wordpress vulnerabilities

Why Receptiveness is Good for SEO and Sales

Receptiveness is a factor that has traditionally been on the margins of SEO and web development. There are solid business reasons for why Receptiveness should be a top consideration. Receptiveness can have a positive effect on sales and SEO. Receptiveness Should Not Be a Reconsideration The recent WordPress 5.0 release brought the issue of being … Read moreWhy Receptiveness is Good for SEO and Sales

Google Expands Rich Results for Q&A Pages in Search

Google Expands Rich Results for Q&A Pages in Search

          Google’s has expanded its search result for question and answer pages for all websites, which previously was limited to a select number of websites only. Tip No 1: Increase your website traffic by marking up Q&A content with the appropriate structured data on your website. Just don’t get discouraged if … Read moreGoogle Expands Rich Results for Q&A Pages in Search

Tips for Developing Super-Shareable Blog Content for Social Media

Social media platforms have been a blessing to marketers and sales teams who use content to promote or engage prospects. Gaining significant traction on social can drastically increase your company’s web traffic, and expose you to readers who would otherwise have never found your company. And yet, with thousands of articles and various forms of … Read moreTips for Developing Super-Shareable Blog Content for Social Media

Top Tips to Help the Design of a Website Stand Out

Top Tips to Help the Design of a Website Stand Out A website is the storefront of your business. In short, it is the first thing your customers will see when they search for your online presence on the leading search engines. Therefore, it becomes extremely important to create a good, first impression. While your … Read moreTop Tips to Help the Design of a Website Stand Out

Impact of social media to small businesses in India today

Impact of social media to small businesses in India today Small business owners in India think that using social media is only for big brands. This is not the case because a small business benefits more if they use these tools. For any small business in Indian market, owning a Facebook page, a twitter account … Read moreImpact of social media to small businesses in India today

Tips for Search Engine Optimization and Marketing

Statistics: It is very important to pay keen attention to the statistics of your website, as you can analyze useful information such as number of visitors on website, navigation patterns and entry/exit rates. Google analytics, rank checker and index tool are some of the useful software tools for viewing statistics of the websites. • Useful … Read moreTips for Search Engine Optimization and Marketing