Essential Features of a Good Ecommerce Site Most of the time ecommerce site managers concentrate their efforts on search engine optimisation, which is only logical as the competition in this sector is quite intense and the next competing company is only a mouse click away. Being well positioned in all search engines is great, but don’t forget that any web site or online store is used and browsed by actual humans, which means the web site has to be as user friendly as possible. If you are still in the process of constructing or organising your web catalogue and site, chances are you need to arrange for proper web hosting of your site. There are a number of ways you can go about doing this. First you can do your own hosting, which means you have to purchase, set up and maintain a dedicated server. Although this is the best option, it is also the most expensive and not many small or midsized companies can afford to do this. If you think you have the resources and expertise to run and maintain one such server setup, don’t spend too much on High-End Dedicated Servers as this could quickly put you out of business, instead opt for a more basic server set up which is easier to maintain. Navigation is indeed important. There are many examples where exceptional business ideas or products have fallen between the cracks because of poor website management or technical issues with the online store, such as confusing or misleading navigation tools, or inadequate search engine filtering and results. There are many concepts and philosophies on how should you arrange the opening page and the other segments of your web store. Some designers and sales specialists are against too many info pages, tabs and navigation options on the front page of your web store, they say the only thing a customer should have access to, is the search engine and the product catalogue. Others believe in the classic web site layout which features good navigation and browsing options right from the opening page, as well as doubling these down the bottom of the same page. The layout, complexity and features of the actual product catalogue are based on the nature, size and product of your company.

Essential Features of a Good Ecommerce Site Most of the time ecommerce site managers concentrate their efforts on search engine optimisation, which is only logical as the competition in this sector is quite intense and the next competing company is only a mouse click away. Being well positioned in all search engines is great, but don’t forget that any web site or online store is used and browsed by actual humans, which means the web site has to be as user friendly as possible. If you are still in the process of constructing or organising your web catalogue and site, chances are you need to arrange for proper web hosting of your site. There are a number of ways you can go about doing this. First you can do your own hosting, which means you have to purchase, set up and maintain a dedicated server. Although this is the best option, it is also the most expensive and not many small or midsized companies can afford to do this. If you think you have the resources and expertise to run and maintain one such server setup, don’t spend too much on High-End Dedicated Servers as this could quickly put you out of business, instead opt for a more basic server set up which is easier to maintain. Navigation is indeed important. There are many examples where exceptional business ideas or products have fallen between the cracks because of poor website management or technical issues with the online store, such as confusing or misleading navigation tools, or inadequate search engine filtering and results. There are many concepts and philosophies on how should you arrange the opening page and the other segments of your web store. Some designers and sales specialists are against too many info pages, tabs and navigation options on the front page of your web store, they say the only thing a customer should have access to, is the search engine and the product catalogue. Others believe in the classic web site layout which features good navigation and browsing options right from the opening page, as well as doubling these down the bottom of the same page. The layout, complexity and features of the actual product catalogue are based on the nature, size and product of your company.

13:23 09 January in Ecommerce
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Essential Features of a Good Ecommerce Site

Most of the time ecommerce site managers concentrate their efforts on search engine optimisation, which is only logical as the competition in this sector is quite intense and the next competing company is only a mouse click away. Being well positioned in all search engines is great, but don’t forget that any web site or online store is used and browsed by actual humans, which means the web site has to be as user friendly as possible. If you are still in the process of constructing or organising your web catalogue and site, chances are you need to arrange for proper web hosting of your site.

There are a number of ways you can go about doing this. First you can do your own hosting, which means you have to purchase, set up and maintain a dedicated server. Although this is the best option, it is also the most expensive and not many small or midsized companies can afford to do this. If you think you have the resources and expertise to run and maintain one such server setup, don’t spend too much on High-End Dedicated Servers as this could quickly put you out of business, instead opt for a more basic server set up which is easier to maintain.

Navigation is indeed important. There are many examples where exceptional business ideas or products have fallen between the cracks because of poor website management or technical issues with the online store, such as confusing or misleading navigation tools, or inadequate search engine filtering and results.

There are many concepts and philosophies on how should you arrange the opening page and the other segments of your web store.

Some designers and sales specialists are against too many info pages, tabs and navigation options on the front page of your web store, they say the only thing a customer should have access to, is the search engine and the product catalogue. Others believe in the classic web site layout which features good navigation and browsing options right from the opening page, as well as doubling these down the bottom of the same page. The layout, complexity and features of the actual product catalogue are based on the nature, size and product of your company.

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