Is Link Building the Most Valuable SEO Factor?

Is Link Building the Most Valuable SEO Factor?

June 22, 2017
6:27 pm

 

The field of search engine optimization is always altering. What works one year for SEO may not work the next year at all, and if it does it may be considerably less effectual. That’s why it is so important to repeatedly assess your current SEO strategy to see what remains applicable, effectual and efficient. Bearing in mind this, the question is if link building has officially emerged as the most important factor in ranking highly within the search engines.

Link Building for Page Rank

Page Rank is the official phrase for the status and credibility that your website gets from the Google algorithms. The other chief search engines such as Bing and Yahoo! have alike ranking methods, even though neither is as well-known or ever-present as Page Rank is from Google.

Your website’s Page Rank is completely derived from the quantity and quality of incoming links that direct to your web pages. The higher your site’s Page Rank, the higher you will generally emerge in the displayed outcome. As a result, link building has become one of the hottest topics in the field of search engine optimization over the last a number of years.

All Link Building is not the same

While link building is an immense strategy to enhance your site’s status and therefore you’re standing in the search engines, it must be noted that not all links are the same. The black hat techniques of link farms no longer possess any weight, and even the tried and true link exchanges that so several websites take part in have been devalued.

In addition, techniques such as blog commenting and forum posting no longer play a big task in your website’s Page Rank. The best links that you can get for your website are unwanted one-way links from extremely reputable sites within your industry or niche.

Multiple Strategies are still necessary

Even though link building has emerged as one of the most essential factors for SEO, it is not the lone factor that holds any weight. Effectual keyword inclusion, the age and makeup of your domain, your website’s internal linking structure and more are all still noteworthy in terms of how highly you rank in the results of search engines.

So it’s vital that you carry on to combine many diverse strategies to produce the best outcome. In addition, never forget that all links are not made uniformly, and that high quality inbound links will be considerably more efficient than low grade, or black hat links.