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| Web
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| Web
related News & Events |
| Here is the list of News as on 26th July
2008. |
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Choosing
a Web Designer
When you select a web designer, there are several things
that you need to be aware of and that need to be taken into
consideration before you make a decision.
To some extent, the ability to work successfully with your
web designer is sometime as important as their actual skill
in being able to deliver the project.
A web designer that is skilled in what they do but is a pain
to deal with can make the whole course frustrating and not
worth the money being spent, especially if you have an emotional
attachment to the project (which you must have being the one
supplying the money and motivation)
That relationship can be worth a large proportion of the contract.
However, there are some key things you need to consider
Be careful in what you get for your money. Some possible pitfalls
you may want to check on
Obviously what do you get for your money?
What is included? Design, Content, Search Engine Submission,
Search Engine Optimization (SEO), Graphic Design, Updates?
You need to get these details so you can compare your quotes
against each other. You also need to quantify some of these
things in terms of quantity, hours, numbers search engines
submitted to etc.
What are the ongoing costs?
All websites have ongoing costs. Web Hosting, Domain Names
and updates are the main three. Ensure you know the total
cost of your investment. Some companies offer lower up front
costs to lock you into higher ongoing costs that end up costing
you more. Some other things are SSL certificate costs, more
bandwidth and web space.
How easy is it to incorporate your branding?
Some template sites are hard to blend a logo or colors into
them, be wary of template driven website companies, some of
these people are skilled enough only to change the text on
a template. Some designers design their sites from the ground
up incorporating all of you design elements in their design.
These companies offer the most flexibility.
How reliable is the services provided
With hosting and email, too much down time can make the whole
experience unworkable. You don't want to have to change hosts
after six months because your designer has given you with
a poor host. Some people rely heavily on email and these are
the people that need to select carefully so their business
inst impacted.
What are the costs for making changes later on?
Updates and maintenance on your site is something that will
eventually happen, even if you don't change the content frequently
you will eventually change some content and so you need to
know what it will cost over a year.
Hidden costs
Ensure common things (like search engine submissions) are
either not included or are an extra cost. Some key things
can be omitted to keep the price down. Ensure you don't get
sold short. An important one...is the web designer doing the
job part time Are your web designers doing this as a full
time job? Some designers are working during the day and then
web designing at night. A lot of designers started out this
way, but it can cause issues when you need something done
and they don't do the job from 9-5.
If all these things check out then you have found someone
who you can work with and give you with a service that will
get you your desired result.
Remember; select a designer with the right skills, but also
one you believe you can work with on an ongoing basis. Build
a working relationship that will benefit you both and your
web project will benefit as well.
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Future
of Ecommerce
Experts say that a promising and glorious future of ecommerce
in the 21st century. In the foreseeable future ecommerce
will further confirm itself a major tool of sale. Successful
ecommerce will become a notion absolutely inseparable from
the web, because e-shopping is becoming more and more famous
and natural. At the same time severe rivalry in the sphere
of ecommerce services will intensify their development.
Thus prevailing future trends of ecommerce will be the growth
of Internet sales and evolution.
Each year number of ecommerce deals grows enormously. Sales
volumes of on-line stores are more than comparable with
those of “brick-and-mortar” ones. And the tendency
will continue, because a lot of people are “imprisoned”
by work and household duties, while Internet saves a lot
of time and gives opportunity to select products at the
best prices. Present-day Internet sales boom is the foundation
for magnificent ecommerce future.
The “quantity to quality” tendency of ecommerce
is also becoming more and more obvious, as the Internet
has excluded geographical factor from the sale. So it doesn’t
matter any more whether your store is situated in New York
or London or in a small town. To survive, merchants will
have to adapt rapidly to the new conditions. To attract
more customers e-store-owners will have not only to increase
the number of available services, but to pay more attention
to such elements like attractive design, user-friendliness,
appealing goods presentation, they will have to opportunely
employ modern technologies for their businesses to become
parts of ecommerce future.
Of course, those, who get e-stores earlier, get better chance
for future success and prosperity, though an ecommerce site
itself doesn’t guarantee you anything. Only an exact
ecommerce solution in combination with thorough eMarketing
and advertising can buy you business insurance.
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Web
Site Design Planning
While designing or redesigning a web site the most vital
part of the task happens before any graphics or codes are
made.
Start by deciding the principal goals of your web site.
Are you using it to sell your goods or services? Maybe it's
planned simply to advertise your offline business, provide
support to your existing customers or build your company
brand. Whatever the goals are, clearly defining them ahead
of time will better guide you in the actual web site design
course.
Next, remember that first impressions mean everything. Your
Web Site Design should be professional and portray the right
image for your business. Most web site surfers decide within
seconds of reaching your main web page if they will browse
deeper into your site or click away to another. Studies
have shown that this decision is generally made based on
the appeal of the web site design rather than the text copy.
This means that your web site design has to grab their attention
and convince them that you're offering something of value
fast.
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