Mobile Software Solutions

An e-book published by Google shares some insights based on scientific A/B testing on improving E-commerce sales. The playbook is freely available online. UX Tips For Retail E-commerce Stores Online E-commerce stores for retail businesses address six areas for improvement – Homepage /Landing Pages Website Menu & Navigation Search Bar Category/Product listing (Navigation) Conversion tracking Easy Form Optimization How to create a powerful landing page and home page for e-commerce stores – Clear CTA above the fold Have descriptive CTAs Clear benefit-oriented value proposition above the fold Don’t use full page interstitials Remove automatic carousels Display top categories on homepage … Google UE Playbook Shares Some Useful Tips To Improve Your E-commerce Sales