What Makes a Website Amazing?
What makes a website amazing? For internet marketers, the website is vital to their success. It is their shop front, where customers visit and consider buying your goods. It is how they interact with you, and choose whether they must come back. They will choose to stay and browse, or get out and evacuate the premises. This is a very significant consideration for you.
If you are new to internet marketing, this may be a topic difficult to grasp. We will consider a few areas of a website that should be focused on to improve your outcomes for your online business. Other aspects of internet marketing such as attracting traffic and monetizing visitors will be discussed in other articles.
Allow me to offer you the idea of a ‘virtual space’. This is all a website is, a space online where people can hang out, browse your articles and products, as well as consider buying things. You want to provide them with a comfortable ‘virtual space’ that they enjoy coming to, that they want to spend more time there.
They give free samples to test or try products they are interested in. There are a few demonstrations of things you might not have considered buying but realize they are giving great value. They cater for all sorts of people so you would want to consider asking people to join you next time. You feel pampered with the choice and quality of service. It’s an unforgettable trip that makes you want to come back for more.
We have all been to department stores. We have also been to a few house warming sessions. We inherently know what makes us want to stay and want to leave. These ideas should be transferred to website design. Take this concept and make your website amazing.
When they get into your website, make them feel welcome there. Do not put a horde of salespeople pushing things at them or blind your visitors with bright colored pop-ups which they have to click on a few times before getting in.
The frequent large, ugly sales banners hitting you in the face as you walk in must be eliminated. Now there are even loud talking people on your website selling while people just want to look around. That puts people off. This virtual space must be a no stress zone.
Give an interesting space for them to explore. As you become more experienced in internet marketing, the one page websites are no longer helpful. Why should I come back if I have already seen it before? Give them a playground full of things to see and do. But make it navigable so they do not get lost.
It should not be complicated to think about what makes a website amazing. Think about how you want to design your virtual space, and allow your personality and preferences to become your website. Get out there and make your website amazing.