Bajafresh

March 7, 2024
1:12 pm

About This Project

BajaFresh- Online food ordering App Singapore

Bajafresh is a Mexican Joint in Singapore. It has multiple stores all around the USA, Canada, and Singapore. They wanted an online application, where customers can order food online, check menus, select the time, and location of stores, and pay online for delivery at their place.

Project Background

It was a mere WordPress website with 5 pages. They wanted an innovative tool to deliver their guests with necessary information and build long-term loyalty. Manage their restaurant menus online, allow customers to visit their menus, get the necessary information, ability to place orders online, avail home delivery facilities, and many more with Online food ordering website in Singapore.

The Solution

  • The initial phase included merging their existing website theme with the application theme. We provided further enhancements to their website look and feel. Incorporated features like User Login, Categories, Products, Product variants, Postcode Based Order Restriction, Payment Methods, Store Level Messages, Promo Codes for discounts, Expected Delivery Requests, Email Notifications, Customer Order confirmation emails, Order status change emails, Development Technology.
  • The second phase of the website incorporated, Creative content writers, to feed in the company information pages like About Us, Company Profile, Displaying products under relevant categories with efficient data and images, blogs, Contact Us, setting up of Google maps, Google analytics, secured encrypted email ids etc. Adding contact details and designing of the pages using HTML and CSS and making it mobile responsive.
  • The third phase incorporates SEO which provides On page Optimization and Off Page Optimization. On Page Optimization includes effective blog content writing and sharing in all social platforms for the website to improve the ranking of a website. Off Page Optimization includes Bookmarking, RSS, Directory submission, Local Citation.
  • We do the following testing before launching the website – Broken links check, Spell check, grammar check, and stress test.
  • We also provided additional features such as adding a blog.

The Results

Our work with Bajafresh helped them have an online food ordering application. The various phases of the project took 4-5 months. It was a rewarding SEO project, and in the end, our work provided the newly cohesive, user-focused, online presence for the Bajafresh Business in Singapore.

Web Services Offered

  • Application Development
  • WordPress
  • Content writing
  • SEO
  • Web Hosting

Technology Used

  • PHP
  • HTML5
  • CSS