Outbound Link Content Strategy shared by SEO company in India. It explains about how outbound link matters in SEO.
Outbound Links have been the way to understand that what a page or a section of a page is about. Outbound Links are more like content and these links may not be like a ranking factor. Commonly, many people thought that outbound links are not so useful as they may drain the page rank. There was also a misunderstanding about the spam sites who were trying to look legit with the help of outbound links.
Outbound Links can be a reflection of what the page is about. It does not help a page look non-spammy. Outbound Links are an important part of the content strategy as there is a value in terms of both relevance and users for linking out. Even if there were no on-page relevance involved for linking out, it still makes sense to link out as it leads to users loving your web page.