Social Media Influencer craze now reached political parties to help social forums


A new hit amongst political parties with the help of social forums. Creative digital marketing agency shares social media news and events.

The face of Indian politics is changing and so is the marketing method of upcoming elections. Apart from television commercials, radio, and print ads — political parties are also extensively tapping social media influencers, having a considerable fan base and strong public appeal on platforms like Facebook, YouTube and Instagram to push their messages through subtle campaigns. After all, humans attract humans much more than artificial ads. As the influencers connect with their fan base on the topics that they are passionate about, it is much more comfortable for them to convince people for action quickly. In the upcoming elections, political parties are using more social platforms to get more votes and attract many new young crowds and first-time voters.