BajaFresh – Online food ordering App Singapore

Bajafresh is a Mexican Joint in Singapore. It has multiple store all around USA, Canada, Singapore. They wanted an online application, where customers can order food online, check menus, select time, location of stores, pay online for delivery at their place.

Project background

It was a mere WordPress website with 5 pages. They wanted an innovative tool to deliver their guests with necessary information and build long term loyalty. Manage their restaurant menus online, allow customers to visit their menus, get the necessary information, ability to place orders online, avail home delivery facilities, and many more with Online food ordering website in Singapore.

Solution Implemented

• The initial phase included merging their existing website theme to the application theme. We provided further enhancements to their website look and feel. Incorporated features like User Login, Categories, Products, Product variant, Postcode Based Order Restriction, Payment Methods, Store Level Message, Promo Codes for discounts, Expected Delivery Request, Email Notification, Customer Order confirmation email, Order status change email, and Development Technology.
• The second phase of website incorporated, Creative content writers, to feed in the company information pages like About Us, Company Profile, Displaying products under relevant categories with efficient data and images, blogs, Contact Us, setting up of Google maps, Google analytics, secured encrypted email ids etc. Adding contact details and designing of the pages using HTML and CSS and making it mobile responsive.
• The third phase incorporates SEO which provide On page Optimization and Off Page Optimization. On Page Optimization includes effective blog content writing and sharing in all social platforms for website to improve ranking of website. Off Page Optimization includes Bookmarking, RSS, Directory Submission, Local Citation.
• We do following testing before launching the website – Broken links check, Spell check, grammar check, stress test.
• We also provided additional features such as to add blog.

The results

Our work with Bajafresh helped them have an online food ordering application. The various phases of project took 4-5 months. It was a rewarding SEO project, and in the end our work provided the newly cohesive, user-focused, online presence for the Bajafresh Business in Singapore.

Web services offered

• Application Development
• WordPress
• Content writing
• SEO
• Web Hosting

Technology used

• PHP
• HTML
• CSS